Mary Rusty's profile

Beinechem Uveinechem

This is project for Israel charity programm, who helps helps refugees in Jerusalem. 
The task of this project was to create stickers, a Facebook cover and a logo reflecting the nature of the help. 
This is an organization that helps people make documents, supplies medicines, and basic necessities. 
Their main mission is to make refugees feel like people again and stop being afraid.
beinechem.org.il
I developed characters and made them doing things that charity center does. 
All stickers made in three variantes of coloring and each of them made in three languages.
Our main task was make comfortable pictures, which made volunteers read long textes with their work. Make them without drama even when we're talking about people who lost their homes and families.
In logo wase used supportive words and mandala that applied with henna in Israel rites.
Big ears on characters makes us understand that volunteers hear people who needs help.
We chose sticker form because this is best way organization could use pictures. They can print them and glue on streets, use as a presents. They can use them on website or social media. They can yse them in documentes.
Beinechem Uveinechem
Published:

Beinechem Uveinechem

Published: